Miscarriage Australia are researchers and clinicians who aim to help people affected by miscarriage. Using a human-centred approach we created a visual brand that would resonate with a broad audience, and design and developed a website that is the first-of-its-kind in Australia dedicated solely to evidence-based, medically-proven information and research regarding miscarriage.
Our goal was to create a brand personality that was warm, calm and relatable but also felt authoritative and gave a sense of reassurance. Throughout our design process and website development we conducted user testing with women from around Australia who had experienced miscarriage, to determine and refine ease of use, functionality and appropriateness.
Together, we have created a useful resource that is crucial in helping those affected by miscarriage feel less isolated and more supported.
Accessibility / Branding / Development / Visual Identity / Web Design / WordPress
“Our team had the pleasure of working with Sixheads to develop the branding and build of our website, Miscarriage Australia. We would highly recommend Sixheads to anyone looking for branding and website design. Professional, adaptive, responsive, creative, patient with us as novices in this area and really genuine in wanting to make our website look fantastic and function well. They went above and beyond, and we are absolutely rapt with the end product. The back end is extremely user friendly making it easy for us to make future changes and additions to the website independently. We genuinely hope we get the opportunity to work with John and Bec again in the future”.
Dr Jade Bilardi | Miscarriage Australia
ARC Decra Senior Research Fellow | Co-Lead, Miscarriage Australia Program